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Marketing me

Marketing myself is very difficult for someone used to blending into the background. I have not even thought about what I would like to be known as and known for – I have not developed a personal “brand.” In this age of dizzying technology and people having all sorts of credentials to their name, I realize that I need to make an effort to get out of my comfort zone and to find my niche if I hope to stand a chance at competing with the thousands of people out there who can do what I do. It is important that I market myself in a way that will make me stand apart and that will make people want to look at what I have to offer. Skills can be universal, but my character makes me unique and this is what I can build on. I can develop my personal brand as I unravel pieces of me – what I believe in, what I hold dear, what I value – and how all of these come into play as I do my work as administrator of my little department. And so it begins…

Comments

  1. Hi Genevieve!

    I agree that there is always going to be steep competition our there -- after all, many people out there have our same credentials...

    The key to getting ahead lies in stranding out, and what better way to show what makes you unique than by showcasing your personal brand? As you say, skills may be universal -- but your character is what shall truly show what you're made of.


    I hope to keep reading about your progress in develpoing your brand! :)

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  2. Hello Genevieve!

    I agree with you sometimes develop our personal brand it is a little bit difficult. Also, I haven't thought about what i would like to be known as. On the other hand I totally agree with you that our skills can be universal, but our character make ass unique.

    Thanks for sharing your point of views

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